Thursday, January 14, 2016

5 Quick Ways to Automate Social Media Marketing



There are experts who tell you not to automate social media. But small businesses devote a lot of time and energy to marketing – and the job is a continuous one.  It’s essential to invest time to market your business, but often hard if you have to manage orders, market, create content, advertise and sell at the same time. According to LinkedIn, 81 percent of small and medium-sized business use social media. It’s a great way to market your small business but can turn into an unwanted distraction.



When automation is done right, it allows you to put some tasks on autopilot. Here are some great tips to keep in mind as you enter the world of automation.

Queue your tweets.

Twitter can easily turn into a time suck leading to little productivity – something your small business can’t afford. Avoid getting distracted by queuing in advance. You will reach more followers on Twitter by spreading your tweets across a few hour time frame. You may wonder how to write for social media – don’t underestimate the importance of your posts. When it comes to Twitter, make sure your message is short and scannable for more engagement.

Use apps.

It’s simple to manage automation while you travel now that most social networking tools have apps for smartphones.  Apps can save you countless hours and streamline the automation process.

Interact

Log in and interact socially on all of your social networks at least daily so that all of your posts aren’t automated. Dive in daily for spontaneous updates so you remain engaged from beginning to end. It’s acceptable to take a break from social networks when you are on a vacation, just make sure you join the conversation when you return.

Automate your RSS.

Bloggers want to share their latest posts to as many social platforms as possible. Since nearly everything that ends up on the blog eventually makes its way to social media, automation comes in to play. You can automate so that new posts get transmitted directly into your social media channels. The only catch is that you want to double check the formatting of everything prior to setting this process in motion. Pay attention to the feedback from you audience – RSS content can scream automation which may turn off some of your social audience.

Recycle your blogs.

It takes a lot of time to create new and valuable content, which is why it’s so important and smart to create pillar content that can be re-shared often. Content creators often want to know how to make your content go viral. One way to do this is to create pillar posts — ones that should not ever go out of date and will likely be shared time and again.
Remember that the goal of automation isn’t to remove all of your work entirely. It is actually to help you work more efficiently. Automation can allow you to work more effectively and frees up some time for you to spend on the other tasks that accompany small business ownership.
What tips do you have for social media automating?

6 comments :

  1. Social media marketing is quickly becoming one of the most important parts of marketing strategy. Businesses all over the world are discovering the ways social media can contribute to the success and growth in all areas of their company. According to Hubspot, 92% of all marketers indicated that their social media efforts have generated more exposure for their businesses, while 80% of marketers indicated that their social media efforts increased traffic. With these types of statistics, the benefits of social media marketing can no longer be ignored. Social media allows businesses to easily field customers comments, questions and concerns instantaneously. Although you may have a dedicated customer service department reachable through email and phone, it’s important to handle issues via the method of communication consumers prefer. Customers want to be assured that if they have a problem, they can easily be helped.

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  2. Facebook has reached over 1.44 billion users. Facebook and, now Instagram, are constantly working to improve the user experience and make enhancements to have their users, essentially, never want to leave the social media worlds they help create.
    Weekly Instagram Followers

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  4. Invite people and Make New Friends. Share your Thoughts & Moments, Chat, Listen Music and Play Games. Find any Business, Follow the Shop and Enjoy a New Shopping Experience. Offers, Discounts and Earn Rewards and Much more.

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  5. We're a new face to the social automation world, Automating certain processes can be very helpful.Coursework writing assistance i guess the key is to strike the right balance.

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