Showing posts with label post. Show all posts
Showing posts with label post. Show all posts

Thursday, March 3, 2016

10 Ways to Kickstart Your Business Idea in 2016



It’s never been a better time to start a business. Access to online environments and innovations such as smart devices and cloud technology mean that many entrepreneurs can set up on a shoestring and get things going without needing excessive start-up budgets. Add into the mix the wide availability of cloud-funding platforms and cheap marketing through social media and it’s easy to see the many opportunities that people don’t want to miss out on.
Here are just some ways to get your business idea off the ground if you have the entrepreneurial spirit this year.

1. Find the Right Support

You may have all the personal and physical tools in place, but you’re nowhere without friends. There’s no better time to start networking, building business associate relationships, and getting sound advice from people in your local area and online. The great news for startups is there’s plenty of guidance from other entrepreneurs who are happy to help out for free.
Take the opportunity to make solid, long-term contacts and research all areas of running a business. A good place to start is the Government’s own business portal.

2. Organize Your Funds

While it can be cheap to set up a business nowadays, especially if you have the right idea, it’s a good thing to check what you can currently bring to the table. This should include any debts you have, which may need to be addressed first, and the amount of collateral you can use, if needed, to apply for a loan. If you are finding it difficult to make ends meet, you may well have more problems down the line when you start your business.

3. Come Up with the Right Idea

What may seem like a good idea over a couple of drinks in the local bar might not seem so bright in the cold light of day. Coming up with a good idea is imperative if you want to have any chance of success.
This includes researching how others are running businesses in a similar industry or niche. It also means being honest with yourself.
For a very successful business, the question of scalability is always an issue. In other words, when you come to grow, how easy and cheap is it going to be to carry that out? If you run a restaurant business, that might involve giving out franchises or spending money on new premises.

4. Plan the Business

This is the crucial stage of any startup and the step that many entrepreneurs get wrong. It involves setting out clear stages and strategies, from getting financed, setting up websites, marketing, brand development, and deciding whether you need to have staff employed and where you are going to find them. As far as staff are concerned, there are plenty of options to hire freelancers who can do the initial jobs for you, though you may have to do some hard searching to find the right ones.
You also need to plan for a long-term future and not just look at the immediate setup of your business. There may be a lot to do but it’s important that you have your direction set for some time to come. Your plan should include how you are going to build capital and secure your business future.
You’ll need a strong business plan, especially if you are going to be heading to the bank for a loan or looking at crowdfunding. Check out this article from Start Up Donut for some sound advice.

5. Check Yourself Online

If you have been working for a number of years, no doubt you have a persona online and you need to have a quick search to make sure it doesn’t have any negatives associated with it. Another thing to check, if you don’t want egg on your face, is the name of your new company and whether someone else has got there before you.

6. Register Your Business

One thing you are going to need to do is register your business. This used to be a complicated process, but with online sites such as www.companyformations247.co.uk, everything is reduced to simplicity and you can register everything within 3 hours. You need to do this in the UK if you have a limited company, and it includes registering with Companies House as well as designating directorial roles within your business.

7. Raise Money

Getting the finances together for a business idea is much more viable nowadays. You can use your home or other properties as collateral for a bank loan or choose to sell property and self-fund. Increasingly, many entrepreneurs are turning to crowdfunding to get their business ideas off the ground. If you have good presentation skills and a solid business plan, and can communicate how strong your idea is, then this a great way to get capital. You generally pitch your idea online and people from all over the world can help fund it in exchange for something you offer, for instance a free product or share of the company.

8. Develop Your Brand Online

If you are going to run a business nowadays, you need to develop your online brand and that means marketing. You should have looked into this in detail in the planning stage of your business idea, as it’s the key to success or failure.
You need to build brand awareness, find a following, engage with customers, and use all the free and paid resources out there that help make your business thrive. This may include doing a lot of it yourself at first, but you can also engage with online marketing companies to help you choose the right options.

9. Test, Evaluate, Tweak, Test

While you had strong ideas for how your business would begin to develop, the chances are that things will not go completely according to plan. Even the most experienced entrepreneurs encounter hitches along the way. This is where you need to put in more hard yards. It’s a question of testing everything, evaluating it, tweaking, and then testing again to guide you in the right direction.

10. Plan for Growth

Once your business is up and running and you are satisfied with its progress, it’s time to take a look at that plan again and check whether you under or overestimated growth in the future. Now that you have a bit more experience in the real world, there will no doubt be new ideas that have to be incorporated to guarantee more success. You might need to think about getting other experts on board, or you could be looking to expand into profitable new markets.
There’s no doubt that running a new business requires a lot of good thought, strong planning, and putting in the effort, not to mention often working long hours. With some 50% of startups failing within the first five years, it may seem that you are swimming against the tide in the effort to succeed. If you have done the planning, come up with a great plan, and have the enthusiasm and energy to carry it forward, you stand a better chance of success than other ventures.

Wednesday, September 2, 2015

20 tools to help you craft irresistible infographics

Create irresistible infographics



Imagine helping people digest 1,000 words' worth of information in a few seconds.
Readers want quick access to information, and infographics are a creative way to deliver it.
Infographics are quickly gaining popularity and, in some cases, replacing lengthy blog posts. They are one of the most popular forms of content marketing.
You should look into infographics because:
Readers aren't the only ones who want quick and easy access to information. You, the infographic creator, are also short on time. You need simple, quick ways to create beautiful infographics.
Forget about Photoshop and other time-consuming image-creation methods. These tools make creating infographics simpler than ever:
Easel.ly helps you create infographics in just a few clicks, and its basic version is free.
First, pick a template from a long list. (For instance, you could search for a template that features a map or timeline. A search bar and drop-down menu allow you to filter the results.) Second, add shapes, backgrounds, charts, objects and text to personalize the template and tell your story.
Visualize.me helps users create infographic resumes, but the template designs aren't limited to this purpose. Once you sign in with your LinkedIn or email account, you can select from a range of beautiful themes, language maps, timelines, bubble charts, tree maps, pictograms and more.
Visme enables you to create interactive presentations, infographics, ad banners, animations, customer layouts and more. It has an extensive library of templates, shapes, icons and objects.
Coursework Spot, a service that offers academic research, highly recommends this app. If you don't have to make many changes, you can simply edit the text and hit publish. You can also insert data values to change the charts and graphs.
Visme is specially priced for teachers and students.
PiktoChart markets itself as the tool that lets "non-designers create beautiful infographics in as little as 10 minutes." It has more than 400 customizable themes with retina-ready images, objects, graphs and colors.
5. Canva
One of the most brilliantly designed websites, Canva aims to train both designers and non-designers to produce creative visuals. After going through a brief tutorial to acquaint you with the program, you're free to create your project, whether it be a presentation, Facebook cover photo, business card, ad, poster, banner or retina-ready infographic.
Infogram helps you make charts and infographics in three easy steps: pick a template, visualize the data and publish. Users have created more than 2 million infographics, some having been used by such prestigious entities as Euronews, University of Cambridge and The Huffington Post.
Venngage has everything you need in order to create and immediately publish infographics for free. You can choose from hundreds of professional templates.
You can make more than infographics with Venngage, too. You can also create reports, posters, promotions and social media posts.
8. Dipity
If you want a timeline-based infographic, Dipity does the job.
9. iCharts
iCharts is a cloud-based visual analytics platform that enables users to design visuals for data sets, extensive research or complex business information quickly and easily. Because iCharts is in the cloud, you can access and update your data any time.
If you're more interested in maps than timelines, Geo Commons is perfect for geography-based infographics.
You may already be familiar with Google Charts, and it requires little training or experience to understand. Google Charts offers all kinds of charts, maps, bars and statistical goodies. Plus, it's free.
Infoactive is a simple, flexible platform that helps you create interactive infographics and other data-driven stories. Connect your data to the application, and let automation do the rest.
This Android application analyzes when, where and how you take photos, and then it compiles the information into an infographic.
14. Get About
Get About helps you create infographics that track Twitter search terms, hashtags and mentions. With this tool, you can monitor your social media activity with infographics that chart how you connect and share with your network.
15. Creately
Creately enables teams to collaborate on visual projects in real time. Creately will help you craft shapes, diagrams, connectors and more in one compact space.
This iPhone application creates infographics based on how, when and where you take photos. Similar to Photo Infographic Gen Lite for Android, PhotoStats reveals your photography habits in just a few clicks. You can also share your infographics with friends.
Charts Bin is a free online solution that helps you to create interactive maps. You can also easily copy and paste the maps' HTML code to your blog.
18. Gliffy
Gliffy provides a variety of flow charts, UML diagrams, wireframes, network diagrams, organizational charts and sitemaps. Create digital visualizations by dragging and dropping shapes, lines and objects from the library and transforming words into graphs.
19. Wordle
Sometimes word clouds are all you need when explaining a concept. Wordle will help you create unique and interactive word clouds in a variety of fonts, layouts, color schemes and more.
Simile Widgets is a simple website that enables users to create "free, open-source data visualizations and Web widgets." The software will let you create exhibits, timelines, time-plots and more.
Source : http://bit.ly/1XfG0qM

Friday, August 28, 2015

Study: Is Instagram Becoming Saturated?

Follower Growth and Engagement Down



Locowise has found that Instagram growth and engagement were down in July by significant amounts. Did you notice?
The company looked at 2,500 Instagram profiles and their progress for the month of July and found the average follower growth was just 0.34 percent, down 77 percent from May.
  • Organic growth dropped from: 1.95 percent in April, to 1.48 precernt in May, to 0.49 percent in June and now 0.34 perdent in July;
  • However, this is still better than the 0.21 percent organic page likes growth on Facebook, or the 0.19 percent growth on Twitter.
The average engagement rate was 2.12 percent of all followers, down 19 percent since May.
  • Engagement declined from 2.8 percent in April, to 2.61 percent in May, to 2.14 percent in June and now 2.12% in July;
  • This is still better than 0.52 percent of total page likes that engage with an average post on Facebook or the 0.15 percent of total followers that engage with the average tweet.
According to a company blog post:
300 million people now actively use Instagram. Facebook reports that a user spends 46 minutes per day between Facebook, Facebook Messenger, and Instagram. 32 percent of U.S. teens see Instagram as their main platform compared to 24 percent for Twitter and 14 percent for Facebook.
Other stats:
  • The 2,500 profiles Locowise studied posted 2.39 posts per day on average
  • 93.29 percent of all the posts were images, while 11.28 percent of all comments were on videos, despite video being only 6.71 percent of all content posted
  • 97.64 percent of all interactions were likes, 2.36 percent were comments and the response time for the first comment to be posted was 49 seconds on average
  • Photos engaged 2.16 percent of followers on average, while videos engaged 1.58 percent
  • Up to 24 million Instagram users could be bot accounts. These are fake accounts that are active on the platform and are interacting with other users. These spam accounts have posted 6 images on average and have a follower-to-following ratio of 1:41.