Showing posts with label apple. Show all posts
Showing posts with label apple. Show all posts

Monday, March 21, 2016

Why marketers can't ignore mobile and how they can integrate it into their strategies




Given the dramatic rise of mobile over the last several years — with even more dramatic growth coming, according to a recent Cisco report — marketers of all stripes should be integrating mobile into their marketing strategies. In the past five years alone, mobile has cemented itself as a strong marketing tactic. And with nearly two-thirds of Americans owning smartphones, it's clear that if advertisers want to reach consumers, mobile should be the first place they try. 
Cisco's Visual Networking Index white paper, which it released in February, painted a fairly bright picture for the mobile category, providing a global mobile data traffic forecast for 2015 to 2020. Some eye-popping data points about the rise of mobile include:
  • Global mobile data traffic grew 74% in 2015, reaching 3.7 exabytes per month,
  • Mobile data traffic has grown 4,000-fold over the past 10 years,
  • And it has grown almost 400-million-fold over the past 15 years.
Going a step further, Cisco provided some milestone expectations for 2020:
  • Global monthly data traffic will be 30.6 exabytes (compared to the 3.7 monthly exabytes at the end of last year),
  • Mobile connected devices per capita will reach 1.5,
  • A majority (75%) of global mobile data traffic will be video,
  • And smartphones will account for 80% of mobile data traffic.
Given those numbers, it is more than clear that mobile marketing is a channel that simply cannot be ignored. It has already become a part of many other marketing channels including email, website marketing and search, among others.
Mobile is becoming such a critical marketing element, and Noah Jessop, head of data for Liquid PCH, told Marketing Dive that except for situations where businesses are selling high-value products, "where the shopper requires a large amount of information and coaxing before making their purchase," mobile should and needs to fit into virtually all marketing strategies right now.
"Mobile is critical — Google has finally noted that more than half of searches are conducted on mobile, and this will only go up as computing becomes even more ubiquitous," Jessop said. "The shift to mobile is only going to increase — and unprepared marketers will be left trying to catch up."

Making mobile part of an overall marketing strategy

One challenge with creating any marketing strategy is making budget and time decisions for the different marketing channels and activities involved. For instance, More time spent on email means less time for social media, and more money spent on paid search might mean less budget space for third-party creative talent.
Jessop pointed out the approach to mobile is no different than any other strategy decision. Though "there is no 'one-size-fits-all' when budgeting time and resources for mobile — the most important thing is to craft the connection with your potential customer in the best way possible," he said.
As many marketers are finding mobile to be the best connection with potential customers, Jessop advised marketers to watch out for two major challenges when creating a mobile marketing strategy.
1. When adding mobile to the marketing mix, don’t forget to optimize for mobile. He explained, for example, “Hollywood sometimes will spend 100% of their budget on mobile to promote a new movie opening. But the teams that make previews are still used to the old format — previews that open with a few seconds of black, a few seconds of title screens, as contrasted to the immediate, stackable experience that mobile dictates. In this case, Hollywood has the right idea of getting their advertising where eyes are going, but they’re leaving out a crucial component: making that mobile experience user-friendly.”
2. Be sure to recognize real-time opportunities to leverage the power of mobile. One way to achieve this, he suggested, is through a hyper-targeted, in-store mobile ad, which can serve as the best “real estate” for brands battling for attention in today’s hyper-connected world.

The value of mobile marketing

A key advantage of mobile marketing is the ability to reach people in different contexts, such as at the moment of price comparison in a brick-and-mortar location, or maybe just away from the office.
In the first case — the price comparison — Jessop said the mobile exposure can make it easier to “follow the digital bread crumbs” to figure out if the marketing message worked. He stated, “For example when we work with a retailer or quick serve restaurant on mobile marketing, we can connect the exposed mobile IDs to a panel of users who have opted in to sharing their location — and ultimately conclude if the campaign drove customers to the store.”
Reaching people away from the office is of value to both B2B and B2C marketers. Making a marketing touch point out of the office context might find someone who is more open to listening to the message.
“Rather than barraging the work inbox during the busiest part of her day,” Jessop said, “mobile paid media can be used to find the same executive during a weekend at home on her iPad.”
One important thing to remember, he said, is to "use the data you already have, about the customers who you know already love your product or service" — it might lead you to insights about potential new customers.

Monday, January 11, 2016

How to Find the Best Hashtags and Boost Your Social Media Engagement

socialmedia
Before we start talking about how to find the best hashtags, let’s do a little review of what exactly hashtags are — this is for those of you who aren’t exactly social media gurus; the rest of you can feel free to skip over.
A hashtag is just a way of labelling and finding social media updates. It could apply to something that’s trending, like #Movember, or it could be specific to a certain campaign, like #CureBreastCancer.
Hashtags started out on Twitter, but now they’re used across all social media. So, which ones are relevant to your niche, and which ones should you use? I’ve given advice on hashtag use and overuse elsewhere; today we’re mostly going to focus on the tags themselves.

There are a number of online tools that you can use to find the best hashtags.

Twitter is still one of the best resources for finding great hashtags, but don’t discount the usefulness of other tools. The following are three of the best — and they’re free!

WhatTheTrend

WhatTheTrend is a veritable wellspring of Twitter statistics and information. It’s owned by Hootsuite, which means that you can track hashtags as streams within Hootsuite. It lets you see trends globally, nationally, and even trends that are specific to your own city. You can track by the day, or by the month. The basic service is free, but if you want more options you can upgrade to paid service. 

Hashtags.org

This venerable service got its start in 2007 as a freebie, and the basic tracking functions are still free — you can see what’s been trending over the previous 24 hours. However, if you want to store hashtags and monitor them over longer periods of time, you will have to upgrade to the paid service.

Trendsmap

To be realistic, Trendsmap isn’t the most exciting tool visually when it comes to helping you find the best hashtags, but it does allow you to see hashtags by city, country or continent on a world map. If your main focus is local, this is a very useful, very practical tool.

Using hashtags effectively

It’s not enough to just know how to use hashtags. You need to make sure that your hashtags are relevant to your subject matter. It’s also a good idea to base your hashtags on popular keywords. Google Keyword Planner is a great resource you can use. You also want to be careful how you structure your hashtags.
After you create your hashtag, read it, read it again, and then say it out loud. Why? Because a bad hashtag can make you an object of embarrassment and ridicule…it’s happened to personalities as wonderful as singer Susan Boyle and companies as big as Research in Motion (RIM).

Measuring the competition

I often head over to Twazzup to see how people are using a certain hashtag at any time of the day. You sign in with Twitter and then enter a hashtag or keyword. You get all the latest results scrolling down your screen, as well as how influencers are using the hashtag.
This lets you see what kind of competition there will be to get eyeballs on your hastagged tweet. Twazzup will also tell you about how many times that hashtag is used in one hour. If you’re using a hashtag that is used 3,000 times per hour, you know two things:
  • It’s a popular hashtag, and
  • Your post will be pushed off the top of recently published posts very quickly.
Those two attributes play against one another. You want to use a hashtag that gets some use, but if it’s too popular, your tweet might get instantly buried.
To decide what to do in situations like these, you’ll have to do some testing. You can also develop long-tail hashtags and use them along with the more popular hashtags; for example #smallbusiness and #smallbusinessorlando.
Now for a final word: #goodluck!
    Source : http://bit.ly/1ZfVCZp

Wednesday, November 11, 2015

5 Ways to Use Social Media for Increased Business Success


If you're about to grow your social media campaigns, you should be aware of the many different ways that social media can be used to grow your business. Social media can be leveraged in a variety of ways, some that are obvious and some that are a little more obscure. To truly get the most out of your social media marketing efforts, you may want to coordinate multiple aspects of the campaign at once.

Here are the five ways to use social media for increased business success.

media

1. Customer Acquisition
A social media platform will give you unprecedented access to prospective customers. Not only will customers be able to find you and engage with your products, but they will also be able to learn more about you as a business. By creating compelling content and showcasing your products and services, you will build trust and a relationship with potential clients. Social media marketing is an extremely affordable method of customer acquisition and growth.
A single post or marketing video can reach hundreds, thousands, or even tens of thousands of individuals—without any increased cost associated with these growing numbers. Over time, your social media outreach will grow and you will be able to reach even more potential customers. Social media accounts also help with customer retention. Your existing customers will follow your brand and be reminded of your brand, encouraging them to continue their purchasing.
2. Reputation Management
What are people saying about your business? Do you know? There are reviews for every company out there today, on a variety of websites—and not all of them are true. There could even be negative information available about you through a competitor. Sometimes there are even mistakes: a customer could damage your business unknowingly simply because they confused you with another company. All of this can hurt unless you appropriately manage your reputation.
Social media is an excellent platform on which you can address any customer complaints. As a first line of contact, social media inspires individuals to contact you through a channel that you can control, rather than potentially voicing complaints through a third-party service. In addition to managing negative reviews and commentary, you can also promote positive reviews and information. Make sure that the customer always knows your side of the story when disputes arise.
3. Brand Awareness
Brand awareness is critical to growth. An individual may not engage with your brand the first time they see it, and they may not make a purchase even throughout many dozens of interactions. But that individual could still share your information. Individuals that follow you and interact with your brand will eventually become brand ambassadors, introducing others to your company even if they themselves are not a customer. 
brandBrand awareness increases the amount of trust that individuals have in your brand, in addition to making them far more likely to think of you the next time they need a related product and service. Brand awareness can be very difficult to quantify, but it can be seen increasing in the form of brand mentions across social media sites. Brand awareness is also very closely tied to customer acquisition, as you should see your customer acquisitions rise with the popularity of your branding.
In addition to making customers knowledgeable about your brand, you can also establish your brand voice and your company identity. Social media makes it very easy to reach your customers on this personal level. Creating a coherent and consistent brand identity will tell your customers what they should expect from your business and will encourage the demographics that you're focusing on.
4. Customer Service
Modern brands have to be "always on" in terms of responding to customer concerns and complaints. Customer service issues can arise at any time, and a responsive customer service team is necessary to address these problems before they become more serious. Many individuals today will reach out to a company through social media channels before they'll use anything else, and this means that the dispute becomes public regardless of what the company wishes to do. Consequently, companies today can experience "runaway" customer service issues, whereby problems snowball through a lack of attention.
Appropriately managed social media accounts allow a business to control these types of issues. Through social media, you are able to provide better customer service through a direct connection with the customer. Even when mistakes occur, customers are more likely to think favorably of a business if they are responded to professionally and with care. Merely by responding in a timely and polite fashion, companies can build their customer trust and make sure that their customers are satisfied every time.
Of course, customer service can also go wrong. There are many businesses that have learned a harsh lesson regarding their public relations. When dealing with customers online, you need to make sure that you're always focused on addressing and resolving their needs—not getting defensive or potentially aggravating them more. On social media, the entire world watches, and mistakes are very rarely forgotten.
5. Market Research
Are you wondering which of your next products will be the most successful? Do you want some guidance on your current marketing campaigns? Social media sites are one of the best places on which to conduct market research. You can see all of your engagement and activity and you know exactly which demographics you're reaching. You can poll your own clientele for information about what they truly want from your business and you can see how they react to your ideas before you attempt to launch them.
The value of social media marketing is that it's instantaneous: you get feedback almost the moment that you produce any content. This makes you remarkably agile; you will be able to identify "winners" and "losers" very quickly and be able to improve your products and services with this information at hand. Even better, the market research done on social media is free. Your customers will freely respond to your inquiries and all you will need to expend is some time.
There are an incredible amount of benefits to a cohesive and inclusive social media campaign. A social media campaign can do many things at once, and the more that you do with it, the more value you will receive from it. Of course, not all social media campaigns are created equal: different platforms may lend themselves better to certain strategies. Either way, however, having a positive, useful, and consistent social media presence will always draw customers to you and encourage them to stay.

Tuesday, November 10, 2015

7 Strategies This Loud Digital Marketer Used to Reach More Than 300,000 Subscribers


300000

If you follow digital marketing, Derek Halpern needs no introduction. The insightful, intelligent posts he publishes to his Social Triggers website are so widely recognized that he’s able to boast of more than 300,000 subscribers who anxiously await his updates.
But I wanted to know more about him than just the stats of his success, so I brought him in for an interview. 
Here are seven of the best lessons that came out of our conversation:

1. Never lose your integrity.

Halpern’s first major success was as the owner of a celebrity gossip site that racked up an impressive 40 million visitors a year from 2006 to 2007. The problem was that he dreaded waking up and spending another day making fun of people.
Even though he received a pretty attractive buy-out offer for the site, Halpern eventually shut down the company just to keep his integrity (and his sanity) intact.

2. Own your work.

After shutting down his gossip website, Halpern’s next move was to a Fortune 100 financial company. He stayed on for two and a half years before struggling with the frustration that he wasn’t 100 percent in control of his end results.
Taking ownership of your work is the only way to ensure that it lives up to your standards. If you can’t do that, you’ll find yourself constantly plagued by discontentment and hard-to-overcome challenges.

3. Consistency isn’t key.

Halpern launched his popular Social Triggers website after leaving his financial job and working for a few years as a marketing consultant within a friend’s software company. Upon his entry into a crowded market, however, he quickly realized that the standard “publish often, publish regularly” advice wasn’t going to cut it for his new website. Instead, he decided to focus the majority of his efforts on content promotion.
“If you write a post that 1,000 people read, chances are there’s another 1,000,000 people in the world that could use that exact same article," Halpern says. "So instead of just putting a bunch of content together and hoping something hits, you should focus your time on creating the best article on a certain topic, and then on getting that resource into the hands of as many people as possible.”
20

4. Apply the 80/20 rule to content creation and promotion.

Ultimately, Halpern wound up spending 20 percent of his time creating content and 80 percent of his time promoting it -- a strategy that led Social Triggers to attract 70,000 subscribers in 16 months. That’s an impressive feat for any blog, but it’s even more impressive when you consider the vast competition he was facing within the noisy digital-marketing space.
For those who are following in his footsteps, Halpern recommends the following schedule:
  • Publish one great piece of content every 10 days.
  • Spend the next nine days trying to get that content piece into the right hands (what Derek calls the “drafting” technique).
  • Spend three to four months building relationships with influencers before asking them to help promote your work.

5. Increase conversions with content upgrades.

Despite the reach of his site and the relationships he’s built, Halpern still invests tens of thousands of dollars each month to promote his content, which means he has to convert that traffic.
One of Halpern’s favorite strategies for increasing on-site conversions involves looking through his site’s analytics to find his most popular posts and adding a content upgrade to them (typically, a free downloadable file that complements the initial article). This helps him capitalize on the traffic he’s already getting with content he’s already created.

6. Be memorable.

funnyHalpern is known for his big personality and his “take no prisoners” attitude. But while he concedes that part of that comes from his natural persona, he does play things up to make his interactions with his website visitors more interesting.
“You very rarely get attention from the public eye by being a little extroverted or a little introverted," Halpern says. "You gain trajectory by being loud and obnoxious and by going a full 10 on whatever it is you want to do to become memorable.”

7. Think beyond productivity.

Finally, when I asked Halpern for his favorite productivity hack, he actually surprised me by arguing that we shouldn’t be so focused on productivity, especially if you’re in a creative role. He sees the two as almost being mutually exclusive and argues that people need to go easier on themselves about their workloads.
“When you give yourself permission to do that, you don’t stress yourself out when you’re not productive, and it frees up time for you to actually be productive,” Halpern says.

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Sunday, November 8, 2015

Entrepreneurs, Here’s What You Need to Stop Doing

entrepreneur
It can ruin your business.

Some of the most successful entrepreneurs in today’s business world started at a young age. Silicon Valley is filled with 20-something founders hoping to grow their startups into the next global phenomenon.
Here are nine common mistakes that any entrepreneur should avoid in starting a new business:

Failure to plan
When an entrepreneur sets out to start a business, but doesn’t even have an idea yet, he’s already committing his first fatal mistake. The idea should come first, followed by the determination to form a business around it. Merely starting a business for the sake of being known as a “startup founder” is usually a direct route to failure.

All talk, no action
Many people know someone who seems to have great business ideas, but never follows through on any of them. You’ve possibly been stuck talking to a person like that at a networking event. Don’t be that guy. Instead of putting your energy into telling the world about your great idea, use it to actually make a business out of that idea.

Never asking for help
Even the most hard-working entrepreneur needs help getting his idea off the ground. Whether it means outsourcing administrative tasks to online freelancers or seeking the advice of a mentor, it’s important that founders get help while building their businesses. Trying to do it all alone means you’ll spend far too much time on activities that aren’t as effective in helping the company grow.

Impatience
Building a successful business takes time and, along the way, there will likely be instances when failure seems certain. Entrepreneurs who succeed have the patience necessary to keep pushing through those long periods of non-growth and eventually find success. Experienced business owners realize that it may take several failures before a product change helps it find an audience and achieve success.

Hiring friends
Some of the best startups began as a joint venture between friends. As inspiring as those stories are, when an entrepreneur hires his friends, he often overlooks necessary skillsets in favor of working with someone he already knows. Friend or stranger, entrepreneurs should carefully review resumes and choose new team members based objectively on factors like skills, abilities, and culture fit.

Forgetting about the customer
It’s all about the customer. Whatever product or service you’re working hard to bring to market, if you forget that fact, you lose sight of what’s important. A successful entrepreneur always puts the customer first, developing and refining his product based on the feedback he gets from customers in his target demographic.

Fearing theft
In today’s competitive marketplace, ideas can often seem like hot commodities. Many founders are paranoid about letting others know what they’re planning because they’re sure someone will steal the idea and use it to form a competing business. This fear can hold a young entrepreneur back from essential steps in early-stage startup efforts, including testing the product or seeking funding. Chances are, your business partners, potential investors, and friends won’t want to put the effort into starting a business based on your idea, so don’t let fear keep you from telling others about your great new venture.

Lacking sales ability
custormerYou can have the best product or service on the market, but if you can’t convince others of that fact, you won’t get far. The ability to pitch your ideas and conduct interesting, effective presentations is essential to growing your business. If you’re uncomfortable with this aspect of business ownership, consider joining a group like Toastmasters or taking a college course in public speaking.

Perfectionism
No matter how much time and effort you put into your business, it will never be perfect. There will always be small improvements you can make or bugs you need to fix. Instead of spending years refining your product, set a hard-and-fast launch date and force yourself to stick to it. Conduct thorough user testing to make sure your offerings are ready to launch and accept the fact that you’ll likely spend the days following your launch making slight tweaks.


For young entrepreneurs, the market is wide open for great business ideas and innovations. By avoiding common mistakes and pursuing your goals passionately, you can form a successful startup at any age.

Thursday, November 5, 2015

TURN SOCIAL-MEDIA HASSLES INTO HAPPINESS!


happy


Content Strategy… Sales Await!
You have your morning cup of coffee, turn on your computer and look at all of your e-mails and “To Do” list.
Then, that gnawing feeling hits you.
You need to post something on all of your social-media channels again. Ugh! It’s never-ending.
What to post?
facebook
Where do you find information to share?

Where do you post it and when?
It is such a hassle, but you know you need to be on social media. Well, it’s time to make a change and … 
Turn Social Media into a Sales Magnet in 3 Steps
Instead of dreading your social-media responsibilities, you can turn this process into a valuable part of your business success. And the best part is, it doesn’t need to be a hassle. Here are 3, simple steps to help you get started …
  1. Create topics.
Simply write down various topics your customers are interested in hearing about on the top of a spreadsheet or piece of paper. This may include local, national and business news, valuable insights about your company, celebrity updates, industry trends, and more.
  1. Add to your list.
Set aside some time to research various stories and news for each topic you have listed. Then, add a brief entry under each topic that you can post to your various, social-media venues.
  1. Track and repeat.
Create entries for the month in advance, and then post accordingly on each site. Review the responses and communicate with your social-media audience when necessary. Then, repeat the entire process from step 1.
socail
Simple, But a Start

By setting aside a few hours each month and following these simple steps, you can start a successful, social-media process. Instead of posting things “just to post something,” you’ll have an initial plan in place. Then, you can develop the process, and get more people involved to help you with research, strategy, posting, and responses.
Over time, you’ll interact more with customers and start to see brand awareness and sales increase. Then, your social-media won’t be a hassle. Instead, you’ll look forward to working on it as a major part of your organization’s marketing process!

Saturday, October 10, 2015

Wath ever is your marketing plan, do it with passion!

shoe

5 Lessons Young Entrepreneurs Mostly Learn the Hard Way

learn

Starting a business is hard, and the difficulties often are compounded when you’re a young person beginning the entrepreneurial journey. There are many moving parts and resources you need but may not have access to.

Here is some advice I wish I would have known as a young entrepreneur.

1. You don’t know everything.
know

Young people, in general, struggle with a know-it-all complex. We may hear advice but too quickly dismiss it because we think we know what we should be doing. This can be a huge mistake.
Not all advice is beneficial, but wisdom from those that have gone before us is invaluable. No one can go back in time but learning from other entrepreneur’s mistakes is one way for us to avoid potential roadblocks. Be willing to at least listen and see if the advice can be beneficial for your business.

2. Don’t waste money on material possessions.

It feels good to own nice things. There’s nothing wrong with a nice place to live or a cool car, but material possessions will come and go. You can’t take them with you when you die. Eventually, they will bore you.
Entrepreneurship offers you benefits that extend far beyond the material. The chance to live a life of freedom and make an impact in people’s lives is priceless. The chance to live a life free of financial stress and to see the world is worth more than what you drive. Save your money and spend it on the things that you’ll look back on later in life and smile about. Choose experience over stuff.

3. Filter who you let in your life.

Who you allow in your life will either help or hurt what you’re trying to create. Negative people will feed into your doubt, fear, and self-limiting beliefs. Starting a business is hard enough without someone looking over your shoulder and pointing out what they think is “realistic.” Surround yourself with people who will lift you up and be the support you need to push through failure.

4. Stay humble.

people
Success can be something that encourages you to keep going, or it can go to your head. Having people share what you do and send you emails saying how great you are can easily make you think you’re bigger than you actually are. People connect with an entrepreneur they know, like, and trust. When you go around bragging about how great you are or how much money you’ve made, you will repel people.

5. Embrace what makes you unique.

Many young entrepreneurs waste time trying to be like someone they look up to. They conclude the key to their success is copying another successful entrepreneur. It’s not. When someone wants to do business, they will hire or buy from the original, not the clone.
People want to connect with you. They want to hear what you have to say and see how you can make a difference in their life. Embrace what makes you an entrepreneur. Dig deep and be honest. Just because a strategy or tactic worked for someone else rarely assures it will work for you.
Being an entrepreneur is hard, but it’s worth the struggle. You get the opportunity to live life on your terms and spend your time doing what is important to you. To get to that place of freedom, absorb these lessons from someone who’s been there.
 Your future is bright and full of opportunities that didn’t exist before social media and the Internet. Take full advantage by spending time each day learning what you don’t know.

Thursday, October 8, 2015

50 Ways Entrepreneurship Will Change Your Life

life

 I’ve seen tons of articles talking about what personality and skills you need to become an entrepreneur, but while certain qualities can help you become more successful as an entrepreneur, anybody can become one.

The experience of being an entrepreneur changes you, fundamentally, from the way you think to the way you act and the way you want to live your life. Most of the time, it’s for the better, and occasionally for the worse, but entrepreneurship will change your life. Here are 50 ways:
1. You become passionate about working. Success in entrepreneurship depends on following your passions.
2. You wonder how you ever held a normal job. Each day, that typical office-based 9-to-5 lifestyle seems stranger and less appealing to you.
3. You think critically about everything. Being in control makes you evaluate everything, from your morning coffee to the arrangement of your living room furniture.
4. New experiences become a commodity. You crave new experiences because you know they’re a gateway to new insights.
quote5. Everything can turn into an idea. Every object, situation and experience you encounter becomes a potential platform for a new idea.
6. You see the potential in everyone. You see the strengths and weaknesses in people, sometimes immediately, and imagine their great potential.
7. You can reduce most things to numbers (if you choose to).Entrepreneurs have to objectively analyze very subjective topics -- the result is your ability to objectively analyze almost everything.
8. You get a new perspective on common situations. Some things seem more important, and others wholly unimportant.
9. You don’t care about small failures. When you stumble, make a mistake or lose something, those failures somehow don't seem as bad.
10. You embrace criticism and feedback. When someone points out something you’re doing wrong, you embrace that feedback as an opportunity to improve.
11. You support other people’s passions. You know the value of passion and support it in others.
12. You appreciate personal freedom more. Once you’ve tasted it, there’s no going back.
13. You make decisions more easily. After making 100 decisions a day, all other decisions in life seem easy.
brain
14. Your problems seem smaller. Your daily crises pale in comparison to what you face as a company leader.
15. Your brain never turns off. You find yourself thinking and brainstorming all the time, with no reprieve.
16. You constantly want to learn new skills. You’re thrilled at the notion of how much you have left to learn.
17. You read more than you ever did before. Books, news, articles . . . you love to absorb new information.
18. You want to meet new people more than ever. You realize the value of new connections, and love to meet interesting new people.
19. You can’t just do nothing. If you feel as if you aren’t making progress at something, you go crazy.
20. Everything becomes a productivity challenge. You want to make everything as efficient as possible.
21. You want to tinker with everything. Your life is a giant experiment.
22. You have an easier time speaking in public. The pressure is off, you become more confident; and speaking becomes easier.
23. You work harder for things. You know your rewards are proportional to the work you put in, so you work harder at everything.
24. You aren’t afraid to say no. When you don’t want to do something, you feel less pressure to say yes.
25. You feel accomplished. Whether you've produced a success or a failure, you’re proud of what you tried to do.
26. You never feel bored. Even in dull moments, you find yourself entertained with complex thoughts and brainstorming patterns.
27. You feel in control of your own destiny. You truly feel in charge of your life.
28. You see patterns in chaos. That crazy traffic can be reduced to a series of actions of and reactions by reasonable drivers facing specific conditions.
29. You care less about your comfort zone. You’ve broken your comfort zone so many times it no longer exists.
30. You’re more confident in your abilities. You feel sure of yourself in certain key areas.
unique31. You want to experiment all the time. Everything is alive, and everything can be changed for the better.
32. You think more about your community. If your business relies on your community, you think more about giving back.
33. You see “work” and “fun” as no longer mutually exclusive. You know there’s a difference only if you make one.
34. You become a teacher. You want to share your knowledge and experience with others.
35. You become an even better student. You’re always eager to learn something new from anyone who wants to teach it.
36. You take more risks. You aren’t as afraid to fail because you know failure is never the end.
37. You aren’t afraid to dream bigger. You demand more for yourself.
38. You encourage others to dream bigger. You demand more for others.
39. You construct your own routines. You enjoy creating processes and systems for yourself.
40. You care more about time. You realize the true value of time, and that time truly does equal money.
41. You spend more time with people you like. You know who’s valuable to you and don’t waste your time with anyone else.
42. You challenge the status quo. You aren’t afraid to break the rules.
43. You take more initiative to build great environments. At home and at work, you strive to create places where you feel good.
44. You see everything as a game. Everything can be broken down into rules, actions and objectives.
win

45. You see everything as a win. Even failure is a learning opportunity.
46. You respect anybody who works hard at anything. You know the value of a work ethic.
47. You try to innovate everywhere. You want to try new things all the time.
48. You love solving puzzles even more than you did. Puzzles are especially thrilling because you know the satisfaction of finding solutions.
49. Everything seems faster paced. The pressure of being an entrepreneur bleeds into other areas of your life.
50. You remain calm in tense situations. Nothing seems as intimidating as it did before you became an entrepreneur